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Student Success Center

HigherEd Tech

Context:

The Student Success Center serves as a central hub for students seeking academic guidance, career support, and community engagement. However, students faced difficulties in navigating available resources, leading to underutilization of key services.


Problem:

Information on tutoring, career advising, and campus resources was scattered across multiple platforms. Students struggled to find relevant support services, leading to decreased engagement and missed opportunities. The absence of a unified, user-friendly digital platform hindered accessibility and visibility of success-driven initiatives.

Role & Responsibilities

Product Manager - Product Designer

  • Led the design and development of the Student Success Center webpage.

  • Conducted user research to identify pain points in accessing academic and career resources.

  • Developed a user-friendly information architecture to improve navigation.

  • Worked closely with Student Affairs team to identify resources and delivery methods.

  • Integrated interactive features, such as appointment booking, resource directories, and discussion forums.

The Approach (Process)

Research:

  • Conducted surveys and interviews with students to understand how they search for academic and career resources.

  • Audited existing platforms to identify gaps and pain points.

  • Analyzed website traffic data to determine which resources students accessed most frequently.


Strategy:

  • Defined key objectives for the page:

    • Centralize academic and career resources into a single, easy-to-navigate platform.

    • Improve student engagement through interactive and personalized features.

    • Increase accessibility with a responsive, mobile-first design.


Design & Development:

  • Deployed Midjourney Ai to develop graphic images to give pages visual anchors.

  • Developed a clean layout with clear navigation to guide students to relevant resources.

  • Integrated key features, including:

    • Academic Advising

    • 1:1 with Student Affairs

    • PU-OSUN opportunities

    • Service Learning

    • Wellness Support (Mental Health)


Iteration:

  • Conducted usability testing with a focus group of students and advisors.

  • Gathered feedback to refine content structure and improve search functionality.

  • Launched a beta version and monitored engagement metrics to implement iterative improvements.

The Solution (Key Features)

  • Centralized Information Hub:

    • One-stop destination for academic support, career services, and student engagement.

  • Seamless Navigation:

    • Intuitive menus and search filters to quickly find relevant services.

  • Integrated Appointment Booking:

    • Direct access to schedule meetings with academic advisors and student affairs advisors.

Power in Numbers

Ongoing

Platform Engagement

Ongoing

Utilization Rate

Ongoing

NPS Score

Visuals & Artifacts

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Reflection & Learnings

What Went Well:

  • Centralizing student resources significantly improved accessibility and engagement.

  • The iterative design process, informed by student feedback, ensured a user-centric experience.


Challenges:

  • Balancing the depth of information without overwhelming users required multiple iterations.

  • Encouraging adoption among students unfamiliar with the new platform took targeted outreach efforts.


Lessons:

  • A well-structured digital hub can greatly enhance student success by making resources more accessible.

  • Personalization and interactivity drive engagement and increase resource utilization.

  • Continual feedback loops are essential to refine and optimize the user experience.

Explore more about this project:

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